San Marcos
92078 · San Marcos
San Marcos — a growing inland city with CSUSM (Cal State San Marcos), new restaurant row development, and significantly lower prices than coastal areas.
Active Listings
60
Median Price
$882K
Avg Rent
$4,100/mo
Avg Cashflow
$-4,626/mo
Avg Cap Rate
0.9%
Avg CoC
-25.6%
P/R Ratio
21.1
Cashflow+ %
0%
Price Range
$418K
$2.2M
Highlights
- ✓Cal State San Marcos creates steady student rental demand
- ✓Restaurant Row development revitalizing downtown
- ✓Significant new construction — modern inventory
- ✓30-40% cheaper than coastal Carlsbad/Encinitas
Investor Notes
- ◈Best cashflow potential in our coverage area (lower prices)
- ◈Student housing near CSUSM is an underserved niche
- ◈Newer builds in Twin Oaks area have strong rent-to-price ratios
- ◈Inland location means less appreciation than coastal — focus on cashflow
Demographics
Vibe
Growing college town, young families
Median Income
~$85K
Top Employers
CSUSM, Hunter Industries, retail, healthcare
Top 5 Listings by Score
| Address | Score | Price | Est. Rent | CF/mo |
|---|---|---|---|---|
| 1219 Barham Dr 2bd / 2ba · 1,608 sqft | D 14 | $475K | $3,497 | $-1,038 |
| 1175 La Moree Road 2bd / 2ba · 1,440 sqft | D 11 | $418K | $2,857 | $-1,071 |
| 2241 Indus Way 2bd / 2.5ba · 1,158 sqft | D 8 | $558K | $3,305 | $-1,742 |
| 1687 Rue De Valle 2bd / 1.5ba · 1,060 sqft | D 6 | $530K | $3,160 | $-1,779 |
| 626 Beverly Place 2bd / 1.5ba · 1,060 sqft | D 6 | $540K | $3,189 | $-1,831 |
Stats are live from our database. Default assumptions: 20% down, 6.5% rate, 30yr. Rents estimated via proprietary model.