San Marcos

92078 · San Marcos

Zip Score 21

San Marcos — a growing inland city with CSUSM (Cal State San Marcos), new restaurant row development, and significantly lower prices than coastal areas.

Active Listings

81

Median Price

$930K

Avg Rent

$4,653/mo

Avg Cashflow

$-3,539/mo

Avg Cap Rate

1.1%

Avg CoC

-27.9%

P/R Ratio

20.5

Cashflow+ %

0%

Price Range

$465K
$4.0M

Highlights

  • ✓Cal State San Marcos creates steady student rental demand
  • ✓Restaurant Row development revitalizing downtown
  • ✓Significant new construction — modern inventory
  • ✓30-40% cheaper than coastal Carlsbad/Encinitas

Investor Notes

  • ◈Best cashflow potential in our coverage area (lower prices)
  • ◈Student housing near CSUSM is an underserved niche
  • ◈Newer builds in Twin Oaks area have strong rent-to-price ratios
  • ◈Inland location means less appreciation than coastal — focus on cashflow

Demographics

Vibe

Growing college town, young families

Median Income

~$85K

Top Employers

CSUSM, Hunter Industries, retail, healthcare

Top 5 Listings by Score

AddressScorePriceEst. RentCF/mo
1548 Grandon Avenue

2bd / 1.5ba · 1,060 sqft

A 58$497K$3,182$-658
1626 Rue De Valle

2bd / 1ba · 920 sqft

A 56$465K$2,904$-686
564 Almond Road

3bd / 3ba · 1,228 sqft

A 51$650K$3,597$-1,035
2903 Faye Drive

4bd / 3ba · 1,704 sqft

B 43$750K$4,282$-1,275
749 Almond Rd

3bd / 3ba · 1,238 sqft

B 42$685K$3,478$-1,396

View all 81 listings in 92078 →

Stats are live from our database. Default assumptions: 20% down, 7.53% rate, 30yr. Rents estimated via proprietary model.